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Sparking Creativity: Innovation Begins with Observation
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Simplifying the Review and Approval Process
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Holding on to Soul in Life Science
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Leadership, Culture, and the Art of Building a Life Sciences Startup
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From Scientist to Consultant by Way of Curiosity
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How Understanding Motivations Impacts Success in Acquisitions or Investments
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The Importance of Brand Strategy
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Communicating Science to Patients, Physicians and the Public
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Vertical GPTs Will Change the Buyer's Journey
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Walk and Talk with Susanna Harris
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Expertise is Your Product. Selling it is Your Business.
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Unlocking the Power of Earned Media - A Freelancer's Perspective
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Revolutionizing Demos for Better Customer Experience
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Commercializing Your Diagnostic
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Metrics, Creativity and Imposter Syndrome
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Using the Voice of Customer to Design Consumer-Centric Diagnostics
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Rethinking Lab Workflows Impacts More Than Productivity
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From Tradition to Transformation: The Evolution of Hiring Practices
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Corporate Communications: Setting a Frame for Conversations
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Family Offices as a Source for Funding Life Science Start-ups
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Pivoting and Storytelling Along the Founder's Journey
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Inspiring Engagement and Satisfaction at Work
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SAMPS Live! Glasgow June 12-13
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Your Investor Pitch Needs Help
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At the Heart of Culture is Trust
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Transitioning from Service to Product
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A Rabbi Walks into a Lab...
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Why is Cole Yancy Posting on LinkedIn Every Day?
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Generative AI for Inspiration
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How to Produce a Podcast - Workflows
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SAMPS Awards - DOUBLE Box Set!
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The Strategy of Your Addressable Market
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Improving the Patient Journey
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Business Model Innovation
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Intern for the Win-Win-Win
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Business Development for LifeSci Startups
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Writing for Thought Leadership
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Market Shaping and Staffing Commercial Pre-Launch
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Be Bold and Experiment
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Opportunities for Healthcare Innovations to Enable Aging in Place
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What Does Real Digital Transformation Look Like?
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Managing Distributors - The Long Game
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Switching Jobs in 2022? How to Prepare
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Customer Obsession
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Essential Communication Skills in the World of Biotech Venture Capital
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Marketing a Region: Growing Life Science in South Carolina
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Getting Around the Data Delusion
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Magic School Bus to Head of Strategy
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Lily Elsner: SAMPS's Young Person of the Year
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From Marketing Ketchup to Life Science: A Founder's Story
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Should Podcasting Be Part of Your Compliance Toolbox?
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Getting the Most Out of In-Person Events
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Personal Branding for Scientists
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Providing Physicians with Resources for Patient Support
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What's Happening in African Biotech?
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Impact Opportunities for Digital Marketers in Healthcare
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How to Sell an Idea Internally: Corporate Communications
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AI for Digital Marketing in Healthcare
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Disease State Education: Content Marketing Pre-Launch
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Writing About Science, Joyfully
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Pushing the Limits in Creative Storytelling
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How Can Sales People Engage with Customers Now?
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From Scientist to Agency Owner via YouTube
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Are You Pricing Your Life Science Products Correctly?
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Why You Should Consider Reverse Mentoring
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Resilience: Turning Disaster into Opportunity
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Online Marketplaces and Multiple Value Propositions
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Segment Marketing: Creating Campaigns Across Product Lines
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Making the Most of LinkedIn
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ResearchGate Survey of Scientist Purchase Behavior
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Curiosity: a Superpower for Your Career
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Virtual Events Are Different: How to Ensure Success
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The Competitive Audit: What and Why
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New Marketing Tactics Stand Out in an Old School Industry
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How Does a New Biotech Company Successfully Launch Its First Product?
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Incite Curiosity 20 Seconds at a Time with LinkedIn Stories
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What Kind of Stories Should You Tell on Your Podcast?
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What is a Sales Agent and Do You Need One?
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Marketing to Life Scientists: When it's Different and When it's Not
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Positioning and the Most Overlooked Opportunity
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How to Create Authoritative Content That Matches Audience Intent
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Elevating Innovation and Trust in Life Science
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Selling in the Time of Covid 19 - Without Meeting Your Customers
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The Life Science Talent Hunt - What's Happening?
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Brand Storytelling in the Age of Corona Virus
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How Culture Drives Marketing Tactics at New England Biolabs
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Aligning Your Marketing Strategy with Business Strategy
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Creating and Deploying Long Form Content for More Revenue
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Saving Money in Your Event Budget
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Bringing Strategy and Creative Together
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How Does C&EN Promote Content?
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Putting Structure Around Your Biotech Startup
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Understanding How Customers See Themselves
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Focusing Content on Customer Moments
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How to Maximize Site Traffic After a Big Announcement
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Messaging Strategy for Early Stage Biotechs
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Why Your Biotech Startup Needs a Product Manager
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Telling the Story of Your Organization
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Social Media Dos and Don’ts for Life Science Marketers
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Job Search Strategies
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